Italian-born, London-based artist Alaïs makes a powerful return with her new single ‘Now You See Me’ – a shimmering, melodic track rooted in self-belief and resilience. With its catchy indie-folk beat, powerful vocal delivery, and message of empowerment, the song doubles as an uplifting anthem for anyone chasing big dreams in the face of doubt.
“’Now You See Me’ is about moving to London with big dreams of making it in music and trying to navigate the music industry as a young independent musician while trying not to lose yourself in the process. It’s about the doubts you face and pushing beyond them. It’s about trying to maintain the love for the music alive regardless,” says Alaïs.
Written as a reflection on Alaïs’ own journey, from navigating the pressures of the music industry as a young woman to moving to a new city to pursue her vision, ‘Now You See Me’ captures both vulnerability and strength. It’s about the moments when belief in yourself has to be louder than the noise around you, and persistence becomes the only option.
