Texas-bred, California-based artist Anaya LoveNote has shared a new visual for her single ‘Preference.’ Defiant and electrifying, ‘Preference’ makes for an anthem for female empowerment, and the accompanying new video does well to enhance its lively, roof-raising sound. ‘Preference’ contains hard-hitting, infectious production centred around boisterous 808s and crisp percussion, with addictive arpeggiated synths layered above. Atop the powerful instrumentation, LoveNote delivers stylish, fierce vocals that find her smoothly weaving together lines at a rapid pace. The new video captures the track’s colorful, exciting sound through its usage of fast-paced shots packed with action, as well as a charismatic performance from LoveNote herself. Regarding the release, LoveNote says, “‘Preference’ is a song inspired by how I was dating a really really huge celebrity and at one point I lost myself in that person. I was very distracted. I wasn’t going to the studio, and working on me and he ended up breaking me to the point where I lost myself. I was getting high one day and I was so broken and I just prayed and I started writing – Preference is the song that came from all those emotions and feelings.” [via Earmilk]
Teezandos has let off a new tune dubbed ‘Magic Wand’. Continuing to set pace, Teezandos’ goes in across a fiery drill production to establish her sound further for 2022. The accompanying video sees her perform the track across various London landmarks to add depth to the energetic vocals and performance itself. [via GRM Daily]
Latto celebrates all the boss bitches in the new video for ‘It’s Givin’ from her album 777. ‘It’s Givin’ was one of the album’s standouts, receiving attention on its release night for its thumping beat and motivational messaging. Latto keeps that energy with the video, creating an inclusive workspace where all women can be bosses. The video highlights several disabled women and features cameos from stars like Angie Martinez, Ella Mai, Flo Milli, and Chloe and Halle Bailey, as Latto herself leads business meetings and drapes herself over the copy machine in a heavily modified business suit with strategic cutouts that show off her assets. [via UPROXX]
Nyota Parker is a rapper, vocalist and songwriter with Congolese and Irish heritage, based in Cape Town, South Africa. Her uniquely mixed background allows her to draw from rap and hip hop, jazz, trap, soul and more into what she terms as “Trazz.” The 21-year-old artist recently dropped her debut album Spectrum last November and its deluxe version earlier this month and now she shares the visual for the title track. The record is a blend of lofi, soulful textures with soft trap drum grooves provided by American producer, Jazz Groupiez. Nyota sure sounds at home and delivers a laidback unapologetic performance with insightful lyrics that dwell on self growth, awareness and focusing on one’s dreams despite the odds. The video is shot by Pink Lemonade Skate who makes use of the summer aesthetic of Cape Town, capturing the beautiful serene scenery and of course Nyota’s laidback and unassuming performance style. [via Earmik]
Going against the grain is just Kelow LaTesha’s style. The Prince George’s County, Maryland rapper has an animated and playful take on DMV rap that allows her to stand out from the sea of dead-eyed flows and bluntness associated with street rap from the region. Her new EP Turbo breezes through a variety of modes in 20 minutes. ‘Relax’ is a syrupy sugar rush. Over the blown-out drums, she stretches her voice until it sounds like it’s about to squeak. Kelow has all the space in the world to try carve out new grooves over the hypnotic beat. She’s rapping with a machine’s precision in the first verse, forcing every syllable to land a uniform distance apart. In the second verse, Kelow switches to a smooth melodic flow that sounds like she’s leaning back in a recliner. [via the FADER]
